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Nonprofits have to be careful how they describe their activities and expenitures. “Getting attention’ is nonprofit-speak for marketing, promotion and PR activities.

MySpace is in the news these days. Here is a good article about noprofit use.

Nonprofit Do’s for My Space Success — How-Tos for Raising Awareness
and Promoting Advocacy
http://www.gettingattention.org/my_weblog/2006/12/nonprofit_dos_f.html

Learn more…
resources that can be useful when working on getting attention

Getting Attention
http://www.gettingattention.org/

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